Create great videos

If a picture speaks 1000 words, imagine what a video is worth.

Video is a fantastic tool to hook your audience. Unlike a long winded paragraph, it is extremely easy to consume. Video is concise and capture viewers interest in the first few seconds.

It's important to condense information down into easily digestible snippets of content that is long enough to maintain viewers attention but short enough to leave them wanting more.

Videos are also a great way to let visitors see the people that make up your church community. They could be talking about what they love about your church, how they clean or conserve something or just give a short tour. You cut cut together some 'talking heads' of everyone saying hello or welcome. Behind the scenes videos could reveal things not normally accessible.

Creating brilliant videos doesn't have to be difficult, though. You probably have the tools to hand and with our advice your ExploreChurches page, website and social media can be brighter and more engaging in a snap!


This training module was developed by Push Creativity as part of our Great Interpretation project, funded by the National Lottery. Presented by Angela it is a brilliant guide to taking videos of churches using your smartphone or digital camera.


Practical tips

Importance of video, landscape is king, power, hold steady, sound, straighten up, lighting, focus, exposure, background, takes, copyright, model release.


Inform, entertain, enthuse

Audience, aims, storyboard, script, varying the shot, rule of thirds, cutaways, using text, subtitles, timelapse, slow motion, narration.



Transferring files, video editing, iMovie, YouTube, Facebook, Facebook live, Instagram, optimising for search, #explorechurches, sharing, QR codes, play in church.



Exploring YouTube, SmartHistory, Bald Explorer, VagaBrothers, York Museums Trust, V&A, English Heritage, National Trust, get teenagers & children involved, recreations.

The following notes and links are designed to be used with the four training films from ExploreChurches.

These notes will help you explore the recommendations and examples given in the films.


Gadgets & tech to enhance your videos

When searching for products to, it’s often good to start with a top ten list or reviews of the leading products. Search using your exact phone or camera (device) name to get the best results.

For example: 

'Top ten Android Pixel 3 microphones for video' or 'Beginners tripod reviews for iPhone 10'.

Try Google for review articles, YouTube for review videos. Adding 'beginners' or 'budget' to your search can help steer results to the entry level equipment. Don’t forget to filter the results to only include the past 12 months, so your research is up to date.

You can then move on to the shopping websites (or go the high street) to compare prices for the equipment that your research highlighted.


Keeps your device steady in a fixed position. Search Google for your make and model of device + ‘tripod’.

Gorilla Tripods are a relatively new addition to the tripod range, these have very flexible legs that can even be wrapped around things! Again, search for your make and model of device + 'gorilla tripod'.


A variety of microphones are available to enhance your video’s sound recording. Search for your specific make and model of device + 'microphone for video'.


This helps keeps your device steady when taking moving footage and is often used when people film as they walk along. Search Google for your specific make and model of device + 'gimbal'.

Voice recorder

If you want to record narration for your video to be edited over the top of the footage, we recommend you download a voice recording app for your phone. Search Google for your specific make and model of phone + 'voice recording app'. If your computer has a microphone, you can also record a voice that way. Search Google for 'how to record audio using' + your model of computer.


Online services mentioned

Transferring footage and photos from phones to laptops for editing.

Google Photos :

Dropbox :

QR Code Generator :


Free video editing software mentioned

VSDC Free Video Editor (PC) :

Shotcut (PC) :

iMovie (Apple products) :

iMovie Tutorial:

Splice (Apple products) :

Cameo (Apple products) :

Filmora Go (Android) :

Adobe Premier Clip (Android) :

Video Show (Android) :


Using music

Search for 'Royalty Free Music' to find websites with free music or music at a very low cost. You may need to credit the artist even if the music is free.

Check the Christian Copyright Licensing International for a wealth of advice and access to licensed Christian music and media:


Adding Subtitles

Add your own subtitles and closed captions to YouTube Videos :

How do I add captions to my Facebook Page's video :


Facebook live

Facebook guide to creating live videos :


Third party videos referenced in the training

(click title to follow the link)

National Trust : Skinny Dip

Leeds Museum and Galleries : Facebook live video

Stow Minster St Mary : YouTube video

National Trust : YouTube channel

English Heritage : YouTube channel

V&A Museum : YouTube channel

British Museum : YouTube channel

Lincoln Cathedral : SmartHistory

The Bald Explorer : Exploring Greatham church

The VagaBrothers : Leeds pub crawl

YorkMuseumsTrust : York art gallery re-opening

British Museum : How to tell the time in the dark

Victoria and Albert Museum : My V&A

English Heritage : How to make roly poly pudding the Victorian way

National Trust : What wildlife can you discover on a winter walk?

Jeracraft : Minecraft medieval church

Market Rasen Heritage Tour : The Storr murder

Dewch yn Gyfaill Ymddiriedolaeth Genedlaethol yr Eglwysi - ar gyfer pobl sy'n dwli ar eglwysi!